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Case studiesThe Physics Field
Case study·Education
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The Physics Field

Built with production credibility and a workflow-first UX.

An admissions-focused coaching site designed around batch selection and WhatsApp conversion.

LandingWebAdminAnalytics

Conversion CTA

WhatsApp admissions

Structure

11/12 batch cards

Credibility

Teacher spotlight + principles

The Physics Field hero screenshot

#

Hero snapshot

Primary users

Students & parents • Admissions team • Internal ops team

Core constraint

Trust and clarity on mobile

Build blueprint

The decisions behind the UI — with real examples.

Switch tabs to see what we built and why it works for this specific domain.

Examples

Admissions conversion

CTAs repeat at decision points to reduce friction.

Hero actions

Message for Admissions + View Batches.

Batch cards

Separate Class 11/12 with WhatsApp per batch.

FAQ

Answers timings/fees/materials/doubt clearing.

Context

Who it’s for, and what changed.

Users

Students & parentsAdmissions teamInternal ops team

Constraints

Trust and clarity on mobileFast admissions flowClear batch selection UXStrong conversion CTAs

Problem

The friction we removed.

They needed an admissions-ready site that makes the offering instantly legible (Class 11/12 batches, method, location) and converts quickly through direct WhatsApp contact.

Outcomes

  • Clearer admissions funnel
  • Operational visibility through internal tooling
  • Foundation for iterative growth

Solution

The approach.

A conversion-first landing experience: hero value prop + proof stats, teaching method previews, batch selector cards, FAQ, and WhatsApp CTAs at decision points.

Build notes

  • Public site optimized for conversion and mobile readability
  • Student management app designed for high-frequency operational use
  • Dashboard patterns built for speed: filters, quick actions, and status visibility

UX patterns

Design decisions that scale.

These patterns make the experience predictable under stress—whether it’s content discovery or day‑to‑day ops.

  • Hero proof strip (started year, student count, system notes, location)
  • Teacher spotlight for credibility
  • Principles preview (Newton/Einstein/Feynman) as a teaching-method teaser
  • Batch cards with clear class separation (11/12) and WhatsApp CTAs
  • FAQ to reduce admissions friction

Typography

Readable = credible.

Geist (Sans) with compact UI density where needed

Balances a friendly front-facing tone with high-density admin UI readability.

UI system

Color + spacing discipline.

Bright, trustworthy accents for the public site; restrained admin UI surfaces for day-to-day efficiency.

Screenshots

What shipped.

Click to zoom.

Next

What we’d do next.

Tighten the workflow

Audit friction points and reduce steps for the key conversion/ops paths.

Make the system faster

Performance budgets, image strategy, and key-path caching for speed.

Scale with a design system

Tokenize spacing/type, build reusable components, prevent drift.

Start a conversation

Ready to talk about your next release?

Share where your product is today and where it needs to be in the next 6–12 months. We'll respond with a thoughtful point of view—not a canned pitch.

  1. 01

    Share context

    Where you are and what’s next

  2. 02

    Get a point of view

    Ideas, risks, and options

  3. 03

    Shape the engagement

    Scope, squad, and timeline

  • Reply within 1–2 business days
  • No generic sales deck
  • NDA available on request

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Project brief

~2 minutes · we read every submission

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